Use Creative Designs for Print, Direct Mail & Outdoor
Have you ever noticed that most automobile and diet companies have the same kind of ads? You either see "before and after" shots of men and women who've lost some weight, or vehicles zipping up mountain roads and around dangerous curves. If your budget can't compete with national and international companies, make people take notice of your ads by breaking free of the type of commercials your competitors run.
No svelte people here! In order to break through the "other" diet company ads, we used these cartoon characters to make the point for our client. We used the following design in print, on outdoor billboards, and in direct mail.
We changed the headings to keep the ads fresh:
REDUCE YOUR CABOOSE...IT'S THE END OF THE LINE!
So chug on into Diet Center and leave that extra baggage behind.
What Grandmother Giveth, Diet Center Taketh Away.
GET A SWING FOR THAT BACK PORCH OR CALL DIET CENTER
A big back porch is comfy to sit on, and it that's okay with you, sit on it!
NO HIPS AND/OR BUTTS...
are too big a problem at Diet Center
HINDSIGHT IS PLENTY/PLENTY
Don't Look Back!
Look to a thinner, happier future with Diet Center's Weight Loss/Life Management Program
Show's over! No more eating for entertainment!
Diet Center can bring down the curtain on weight gain.
and for football season...
DIET CENTER TURNS FULLBACKS INTO TIGHT ENDS!
Be a good sport! Give your body a chance to be a winner!
We'll tackle your weight loss needs together.
And then, for a change of pace, we went with this award-winning design.
You can do the same thing - find a central message or design and keep it fresh with new headlines and messages.
Use photos in your print ads to make reading them a more
And put a coupon in every one to double the work of the ad!